This is not your standard paracord.  This is unique in that it has 3 highly reflective tracer strands built into it.  The same type of reflective material is used in running shoes so runners can be seen at night.  The tracer strand is silver in color.  It also has 3 glow in the dark strands.  We did not stop there.  We've added fishing line and a natural fiber called "jute" to the inside of the cord.  Crazy right?  Everything else about this cord is identical to standard 550 paracord.  

Included:
Highly Reflective Paracord Strands 
Glow in the Dark Paracord Strands
15 Pound Fishing Line
Natural Jute for Fire Starting

Here is a quick video showing you a bit more:

 Now, a little about the cord itself:

Our 550, Type III Parachute Cord is tough! Made with 100% raw nylon materials combined with a minimum of 550lb breaking strength this Paracord is the "Real" 550 cord.

Paracord has literally 100's of survival applications as well as many apparel applications. Whether you carrying it around in your pack or wearing it on your wrist, paracord is the one thing you do not want to be without. It is available in many different colors, and patterns and also in several different lengths.   

The Nitty Gritty:

• 550 Survival Paracord - Type III Commercial Grade
• Made in the USA by an official Government Contractor
• 7 Inner Core 100% Nylon Strands
• Approximately 1/8" in Diameter
• 550 lb. Minimum Break Strength
• Quick Drying All Weather Cord - Will Not Rot or Mildew
• One woven strand of highly reflective material